While All in the Family is today considered to be a "groundbreaking" show in the history of television by the liberal media, it is a glaring reminder of Hollywood's unsuccessful attempt to demonize conservatives beginning in the early 1970s. Despite the promotion of liberal values by All in the Family, however, the Politically Incorrect Guide to the 1960s mentioned that audiences looked up to Archie Bunker largely because of his stubborn rejection of the counterculture, and his chair was even included as one of the most famous exhibits in the Smithsonian's National Museum of American History.